Our Story

Crafted with Passion,
Served with Pride

Since 2005, Pizza Ranch has been Lake Delton's beloved destination for handcrafted pizza. Every pie is made from scratch — fresh dough, homemade sauce, and locally sourced toppings, just the way it should be.

Pizza Ranch kitchen team handcrafting fresh pizzas
20+ Years of Service
50K+ Happy Customers
30+ Signature Recipes
4.9 Average Rating
Original Pizza Ranch restaurant interior with warm, welcoming atmosphere
2005 Founded in
Lake Delton, WI
Our Story

From a Family Dream to a Community Landmark

Pizza Ranch was born in 2005 when the Martinez family — lifelong pizza enthusiasts — decided Lake Delton deserved something special: a pizza place where every pie was made with the same love and care you'd find in a family kitchen.

Starting with just four tables and a wood-fired oven, we've grown into a beloved local institution — but our commitment to fresh, handcrafted pizza has never wavered. We still make our dough daily, press it by hand, and top it generously with ingredients sourced from regional farmers.

  • Farm-Fresh Ingredients
    We partner with local Wisconsin farms for the freshest produce, dairy, and meats every week.
  • Hand-Tossed Dough
    Our pizza dough is made fresh daily using a 20-year-old family recipe — never frozen, never rushed.
  • Made with Love
    Every pizza is assembled by hand by our dedicated team who take pride in every single order.
Explore Our Menu
What Drives Us

Our Mission & Vision

Every decision we make — from ingredient sourcing to service — is guided by three core commitments.

Our Mission

To serve the freshest, most flavorful handcrafted pizza in Wisconsin — made with honest ingredients, generous portions, and genuine hospitality that makes every guest feel like family.

Our Vision

To be the pizza restaurant that Lake Delton residents are proud to call their own — a gathering place where great food, warm community, and shared memories come together naturally.

Our Promise

We promise to never cut corners on quality. Every pizza you order will be made fresh, cooked with care, and delivered with a smile — every single time, without exception.

What We Stand For

The Values Behind Every Slice

Our values aren't just words on a wall — they're the foundation of how we run our kitchen, treat our team, and serve our community every day.

01

Quality Without Compromise

We use only premium, real ingredients — no artificial flavors, no shortcuts. If it's not good enough for our own table, it's not good enough for yours.

02

Community First

We're more than a restaurant — we're a gathering place. We support local farms, sponsor community events, and give back to the neighborhood that gave us so much.

03

Respect for Craft

Pizza-making is an art. We honor that tradition by investing in our team's skill development, experimenting thoughtfully, and celebrating the craft every day.

04

Warm Hospitality

From your first visit to your hundredth, we want you to feel welcome. Great pizza deserves great service — friendly, attentive, and genuinely caring.

Pizza Ranch team working together in the kitchen with fresh ingredients
The People Behind the Pizza

Meet Our Team

Our passionate team is the heart of Pizza Ranch. Each member brings dedication, creativity, and genuine love for great food to work every day.

Founder & Head Chef

Carlos Martinez

The visionary who started it all in 2005. Carlos trained in Naples, Italy, before bringing authentic Neapolitan techniques to Lake Delton with a Wisconsin twist.

Co-Founder & Ops Director

Sofia Martinez

Carlos's wife and business partner, Sofia runs the front of house with warmth and precision. Her guest-first philosophy defines the Pizza Ranch experience.

Executive Sous Chef

James Kowalski

A culinary school graduate with a passion for innovation, James leads our recipe development — constantly crafting new seasonal specials that keep guests coming back.

Catering & Events Manager

Amara Johnson

Amara brings Pizza Ranch magic to weddings, corporate events, and birthday parties. Her meticulous planning and warm personality make every catered event unforgettable.

Want to join our passionate team?

Get in Touch
Two Decades of Deliciousness

Our Journey Through the Years

From our first wood-fired pie to thousands of satisfied customers — here's how Pizza Ranch has grown.

2005

The Grand Opening

Carlos and Sofia Martinez open Pizza Ranch on Frontage Rd with a 4-table dining room, a wood-fired oven, and a menu of 8 classic pizzas. The community embraces them from day one.

2008

First Expansion & New Recipes

Responding to growing demand, we expand the dining room from 4 tables to 16 and introduce our signature Ranch Supreme and BBQ Smokehouse pizzas — still customer favorites today.

2011

Catering Launch

Amara Johnson joins the team and launches our catering arm, bringing Pizza Ranch to local events, corporate lunches, and private celebrations across the Dells area.

2014

Local Farm Partnerships

We formalize partnerships with four local Wisconsin farms to source our cheese, vegetables, and meats, cementing our commitment to freshness and community support.

2017

Chef James Joins the Kitchen

James Kowalski joins as Executive Sous Chef, introducing a seasonal specials rotation and expanding our menu to include gluten-free crust options and new gourmet toppings.

2020

Community Resilience

Adapting to challenging times, we launch online ordering and contactless delivery. Our community rallies around us with overwhelming support, and we respond by feeding frontline workers.

2023

Full Renovation & New Menu

A full restaurant renovation modernizes our space while honoring its cozy roots. We also launch a revamped menu with 30+ pizza varieties, craft salads, and homemade desserts.

Today

Still Growing, Still Grateful

Pizza Ranch proudly serves over 50,000 customers annually with a dedicated team of 22 staff, a beloved catering program, and an unwavering commitment to the pizza that started it all.

Ready to Taste the Difference?

Come Join the Pizza Ranch Family

Whether you're dining in, ordering for pickup, or planning a catered event — we're here to make every meal memorable. Come taste the difference that passion makes.